Recent Ebulletins

Looking back and planning ahead

 

 
Happy New Year wishes to all
from the BID board of directors and project team
 
Looking back and planning ahead
 
We are looking forward to the year ahead where we will continue to work with key partners to drive projects that are important to BID businesses.
 
The challenges for businesses in Northampton and nationwide made 2018 a difficult trading year but we have lots to be proud of - our highlights and achievements newsletter will be out soon and will recap over some of our 2018 favourites.
 
Projects such as our Business Meetings which give businesses opportunity to shape the direction of the BID, and our Tidy Mornings and deep cleans which were aimed at keeping our town centre cleaner, are among our highlights.
 
Our two Mystery Shopping Awards in January and November celebrated town centre customer service, and we worked with partners to help the town achieve the sought-after Purple Flag status to promote Northampton's evening economy - we will continue to focus on this in 2019.
 
Our involvement and support of high profile events including Northampton Music Festival and Northampton Carnival brought thousands of extra visitors to the town centre and added excitement and fun. We also ran our very own Street Circus too.
 
The BID's Northampton Town Centre Business Conference in September brought together a panel of business, education and council leaders, with over 200 Northampton residents and businesses asking challenging questions and sharing their aspirations. We are still working hard on the ideas which came from this event - to focus on vacant town centre units and how we can best fill them, the Market Square and how we promote our shoe town.
 
We would love to hear from you - if you have any feedback or questions, or would like to get more involved in BID projects please email us HERE .
Christmas projects round-up
 
The BID's Christmas projects and events were aimed at boosting visitor numbers during the busy festive period.
 
PAW Patrol - smiles and fun
To complement the council's lights switch-on the BID organised and funded PAW Patrol - with meet and greet sessions throughout the afternoon and an on-stage appearance during the switch-on. Footfall was up with crowds q ueuing to meet the canine duo in Market Walk Shopping Centre before attending the official switch-on too.
 
Northampton Christmas Prize Draw
Thank you everyone for promoting and supporting our Northampton Christmas Prize Draw.
 
Our lucky Christmas Prize Draw winners each chose one independent business and a high street store to spend their £200 of Northampton town centre shopping vouchers in.
 
The Smoke Pit, Fame F ashions, Royal & Derngate, Bonds Jewellers Limited, Sainsbury's, Boots and Primark were among the shops and entertainment venues chosen by the winners.
 
Christmas Windows competition
This generated a massive buzz on social media and was all about celebrating the efforts of our town centre businesses on their Christmas windows displays - it was the most successful campaign the BID has ever run.
 
2,300 votes were cast via the Northampton Chronicle & Echo and via the BID's Facebook page for the 38 businesses which registered.
 
Thank you to all the BID businesses who helped build the momentum for this competition by generating more votes and sharing the posts. Congratulations to the winners too - Vintage Guru, Little Adventures Toy Barn (Gold Street Mews), The Wedgwood, Café Marseille and The Cynthia Spencer Market Walk shop.
 
Have a say on BID projects
 
Thank you to all our directors, who volunteer their time – without any remuneration – to steer the BID and ensure that our projects and events are in line with the business objectives voted for by BID businesses.
 
If you would like to get more involved, suggest projects or are interested in joining our board of directors or a working group, then we would love to hear from you. Email us HERE .  
 
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You are receiving this email as an existing contact on the Northampton town centre BID update list under the GDPR legitimate interest criteria. If you wish, you can unsubscribe at any time by clicking the link at the bottom of this email.
 
This email is sent to you as a business located in the
Northampton Town Centre Business Improvement District (BID) 
or partner interested in BID activity
Northampton BID is project managed by Partnerships for Better Business Ltd (pfbb UK)
 
 
01604 837766
 
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Christmas competitions, a prize draw and festive events

 

 
Christmas competitions, a prize draw and festive events ...
 
Christmas windows competition - the votes are flooding in
In just one week we have had over 2,300 votes via Facebook for our Christmas Windows Competition.
 
The windows are so good that all 40 of the businesses taking part were featured in the Chronicle & Echo - on page one (right) and across four pages in the paper. A voting form was included in the paper, for readers who prefer to post a vote rather than go online.
 
The Chronicle & Echo also included an online story last week inviting people to vote for their favourite window - see this coverage HERE.
 
Make sure you encourage your customers to support your business by voting for your festive window.
 
The easiest way to do that is to visit our Facebook album and LIKE your favourite picture (people can vote for more than one window by LIKING more than one picture).
 
The deadline to vote is 9am on Monday, 17th December. The business with the most votes (posted votes via the Chronicle & Echo and LIKES on Facebook) will be crowned the overall winner. There will also be area winners:
 
1. Abington St
2. Bridge St, Gold St & Gold St Mews
3. Sheep St, The Drapery & The Parade
4. Grosvenor Centre & Market Walk
5. The Cultural Quarter (Derngate, George Row, Guildhall, The Ridings & St Giles St)
Shop local this Christmas
 
We have been visiting businesses across the town centre, taking photos and raising the profile of our boutiques, gift stores, cafes, restaurants, venues, professional services and shops.
 
Here is Cafe Marseille. You can see the full album HERE - and if we haven't taken your photo yet please get in touch and we'll pop over.
Prize Draw winners
 
Thank you everyone for promoting and supporting our Northampton Christmas Prize Draw.
 
The winners are being contacted this week and we will announce all the details early next week.
 
Urban art gallery to transform Emporium Way
 
Emporium Way will be getting a face lift this winter thanks to the skills of local artists.
 
Work on an urban art gallery in the walkway through to the Market Square began on Wednesday, 5 December and will feature graffiti styled art work from NorFAMtoN, an art project set up to turn the footpath into a dedicated space for live art, street food festivals and outdoor exhibitions.
 
A grant has been awarded from Northampton Borough Council’s Heritage and Culture fund to aid the transformation. Read more HERE .
 
Dates for your diary
 
  • Monday, 17th December - Grosvenor Centre late night shopping, with a BID funded performance at 6pm from All Saints Choir
 
Unsubscribe  
You are receiving this email as an existing contact on the Northampton town centre BID update list under the GDPR legitimate interest criteria. If you wish, you can unsubscribe at any time by clicking the link at the bottom of this email.
 
This email is sent to you as a business located in the
Northampton Town Centre Business Improvement District (BID) 
or partner interested in BID activity
Northampton BID is project managed by Partnerships for Better Business Ltd (pfbb UK)
 
 
01604 837766
 
STAY CONNECTED
 

 

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